Welcome to Missing The Point!

Ever look at a video game, book, or movie and think “huh, something doesn’t quite add up here”?

Me too, except I then write a corporate strategy-style recommendation that is perfectly dystopian and uncomfortably familiar.

Think serious analysis for unserious problems.

Every week, I take a problem from the fictional worlds of games/books/pop-culture and use structured, first-principles thinking to arrive at the dumbest possible solution.

It’s stupidly smart. Or smartly stupid.

I’m technically correct, maximising shareholder value and always missing the point.

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Views are my own and do not represent those of my employer

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